Slogans
| Better by Adobe. | Adobe | |
| The road will never be the same. | Acura | |
| Ask about it at work. | Aflac | |
| We know money. | AIG | |
| Stronger than dirt. | Ajax | |
| I can’t believe I ate the whole thing. | Alka-Seltzer | |
| Mama mia, thatsa spicy meatball. | Alka-Seltzer | |
| The relief goes on. | Allegra | |
| You’re in good hands with Allstate. | Allstate Insurance | |
| Doesn’t your dog deserve Alpo? | Alpo Dog Food | |
| Works like a dream. | Ambien | |
| Something special in the air. | American Airlines | |
| Behold the power of cheese. | American Dairy Association | |
| Don’t leave home without it. | American Express | |
| Do more. | American Express | |
| My life. My card. | American Express | |
| For fast, fast, fast relief. | Anacin | |
| Legendary reliability. | APC | |
| Think different. | Apple Computer | |
| The power to be your best. | Apple Computer | |
| Think outside the box. | Apple Computer | |
| Reach out and touch someone. | AT&T | |
| The world’s networking company. | AT&T | |
| Never follow. | Audi | |
| We try harder. | Avis | |
| Higher standards. | Bank of America | |
| Thank you for your support. | Bartles & Jaymes | |
| Bayer works wonders. | Bayer Aspirin | |
| Flick my Bic. | Bic | |
| We mean clean. | Bissell | |
| Life’s messy. Clean it up! | Bissell | |
| Sheer driving pleasure. | BMW | |
| The ultimate driving machine. | BMW | |
| Better sound through research. | BOSE | |
| The quicker picker-upper. | Bounty | |
| When you’ve got it, flaunt it. | Braniff Airlines | |
| Fill it to the rim with Brim. | Brim Decaffeinated Coffee | |
| Hope, triumph, and the miracle of medicine. | Bristol-Myers Squibb Co. | |
| The way to fly. | British Airways | |
| The world’s favourite airline. | British Airways | |
| Wassup?! | Budweiser | |
| The king of beers. | Budweiser | |
| It just tastes better. | Burger King | |
| Have it your way. | Burger King | |
| Break through. | Cadillac | |
| A can a week, that’s all we ask. | California Almond Growers | |
| Got milk? | California Milk Processor Board | |
| Calgon, take me away. | Calgon Toiletries | |
| Between love and madness lies obsession. | Calvin Klein | |
| Nothing comes between me and my Calvins. | Calvin Klein Jeans | |
| I’d walk a mile for a camel. | Camel | |
| For negative people. | CameraWorld | |
| What’s in your wallet? | Capital One | |
| For virtually spotless dishes. | Cascade | |
| Turning partnership into energy. | ChevronTexaco | |
| Please don’t squeeze the Charmin. | Charmin | |
| Get your own box. | Cheez-It | |
| A silly millimeter longer. | Chesterfield Cigarettes | |
| Like a rock. | Chevy Trucks | |
| It’s not nice to fool Mother Nature. | Chiffon Margarine | |
| Inspiration comes standard. | Chrysler | |
| Will you be ready? | Cialis | |
| Empowering the Internet generation. | Cisco Systems | |
| Live richly. | Citi | |
| If I’ve only one life, let me live it as a blonde. | Clairol | |
| Does she or doesn’t she? | Clairol | |
| The antidote for civilization. | ClubMed | |
| The source for computing and technology. | CNET | |
| The most trusted name in news. | CNN | |
| Coca-Cola refreshes you best. | Coca-Cola | |
| The pause that refreshes. | Coca-Cola | |
| Have a coke and smile. | Coca-Cola | |
| The silver bullet. | Coors | |
| Cotton. The fabric of our lives. | Cotton Incorporated | |
| If you want to capture someone's attention, whisper. | Coty Perfume | |
| Healthy, beautiful smiles for life. | Crest | |
| Look, Ma, no cavities! | Crest | |
| Cooks who know trust Crisco. | Crisco Vegetable Shortening | |
| Love it for life. | Dannon Yogurt | |
| A diamond is forever. | DeBeers | |
| Easy as Dell. | Dell Computer | |
| You’ll love the way we fly. | Delta Airlines | |
| We love to fly and it shows. | Delta Airlines | |
| We’re cooking now. | Denny’s | |
| Restoring the joy of motion. | DePuy Orthopedics | |
| We move the world. | DHL | |
| Yellow. The new Brown. | DHL | |
| Competition. Bad for them. Great for you. | DHL | |
| Aren’t you glad you use Dial? Don’t you wish everybody did? | Dial Soap | |
| The happiest place on earth. | Disneyland | |
| Time to make the doughnuts. | Dunkin Donuts | |
| The miracles of science. | DuPont | |
| Better living through chemistry. | DuPont | |
| The power of all of us. | eBay | |
| The world’s online marketplace. | eBay | |
| When EF Hutton talks, people listen. | EF Hutton | |
| Nothing sucks like an Electrolux. | Electrolux | |
| When you’re crazy for chicken. | El Pollo Loco | |
| It keeps going, and going, and going... | Energizer Batteries | |
| See your way forward. | Epiphany | |
| Quality in everything we do. | Ernst & Young | |
| Put a tiger in your tank. | Esso (Exxon) | |
| Don’t just travel. Travel right. | Expedia.com | |
| Good taste is easy to recognize. | Fancy Feast | |
| Our business is the American dream. | FannieMae | |
| Relax, it’s FedEx. | FedEx | |
| The world on time. | FedEx | |
| When it absolutely, positively has to be there overnight. | FedEx | |
| Play. Laugh. Grow. | Fisher-Price | |
| It’s not just for breakfast anymore. | Florida Orange Juice Growers Association | |
| Built for the road ahead. | Ford | |
| Ford has a better idea. | Ford | |
| Quality is job one. | Ford | |
| Fosters?Australian for beer. | Fosters Australian Beer | |
| Fair and balanced. | Fox News | |
| Extinct is forever. | Friends of the Animals | |
| Say it with flowers. | FTD | |
| Imagination at work. | General Electric | |
| We bring good things to life. | General Electric | |
| Celebrate the moments of your life. | General Foods | |
| Two words to the wise. | Georgia Federal | |
| Babies are our business. | Gerber | |
| Shouldn’t your baby be a Gerber baby? | Gerber | |
| My wife, I think I’ll keep her. | Geritol | |
| Look sharp, feel sharp. | Gillette | |
| The best a man can get. | Gillette | |
| Never let ‘em see you sweat. | Gillette Dry idea | |
| Don’t get mad. Get GLAD. | GLAD | |
| The best tires in the world have Goodyear written all over them. | Goodyear | |
| Leave the driving to us. | Greyhound | |
| Pardon me, do you have any Grey Poupon? | Grey Poupon | |
| It’s a great time to be alive. | Guidant | |
| Don’t be vague, ask for Haig. | Haig Scotch Whiskey | |
| When you care enough to send the very best. | Hallmark | |
| American by birth. Rebel by choice. | Harley Davidson | |
| Hey! How about a nice Hawaiian Punch? | Hawaiian Punch | |
| We answer to a higher authority. | Hebrew National | |
| Hertz puts you in the driver’s seat. | Hertz | |
| 57 varieties | H.J. Heinz | |
| Invent. | Hewlett Packard | |
| Pleasing people the world over. | Holiday Inn | |
| The power of dreams. | Honda | |
| Where’s the cream filling? | Hostess Cakes | |
| We’re behind you every step of the way. | Huggies | |
| Solutions for a small planet. | IBM | |
| Intel Inside. | Intel | |
| Manly yes, but I like it, too. | Irish Spring Soap | |
| Pure clean, pure Ivory. | Ivory Soap | |
| 99.44% pure. | Ivory Soap | |
| Jack’s back! | Jack in the Box | |
| Don’t dream it. Drive it. | Jaguar | |
| America’s most famous dessert. | Jell-O | |
| Nothing runs like a Deere. | John Deere | |
| The right relationship is everything. | JPMorgan Chase Bank | |
| 100% juice for 100% kids. | Juicy Juice | |
| Thrive. | Kaiser Permanente | |
| Every kiss begins with Kay. | Kay Jewelers | |
| They’re g-r-r-r-eat! | Kellog’s Frosted Flakes | |
| Start aging smart. | Kellogg’s Smart Start | |
| Finger-lickin’ good! | Kentucky Fried Chicken | |
| Nobody does chicken like KFC. | KFC | |
| Kid tested. Mother approved. | Kix Cereal | |
| Share moments. Share life. | Kodak | |
| It’s time for clarity. | KPMG | |
| What happens here, stays here. | Las Vegas Convention and Visitors Authority | |
| Betcha can’t eat just one. | Lay’s Potato Chips | |
| When banks compete, you win. | LendingTree | |
| The relentless pursuit of perfection. | Lexus | |
| I’ve fallen and I can’t get up. | LifeCall | |
| Hey, Mikey...he likes it! | Life Cereal | |
| Always a bridesmaid, but never a bride. | Listerine | |
| Because I’m worth it. | L’OrŽal | |
| Magically delicious. | Lucky Charms | |
| Lucky Strike means fine tobacco. | Lucky Strike | |
| Creating value through true convergence. | Lucent Technologies | |
| Melts in your mouth, not in your hands. | M&Ms | |
| Come to Marlboro Country. | Marlboro | |
| There are some things that money can’t buy. For everything else there’s MasterCard. | MasterCard | |
| Good to the last drop. | Maxwell House | |
| I want my Maypo. | Maypo | |
| Our repairmen are the loneliest guys in town. | Maytag Appliances | |
| Passion for the road. | Mazda | |
| Did somebody say McDonald’s? | McDonald’s | |
| Is it live or is it Memorex? | Memorex | |
| Tastes so good cats ask for it by name. | Meow Mix | |
| Merrill-Lynch is bullish on America. | Merrill-Lynch | |
| MGM means great movies. | MGM | |
| Because so much is riding on your tires. | Michelin | |
| Lose the carbs. Not the taste. | Michelob Ultra | |
| Your potential. Our passion. | Microsoft | |
| Where do you want to go today? | Microsoft | |
| It’s Miller time! | Miller Beer | |
| The champagne of bottled beer. | Miller High Life | |
| Everything you always wanted in a beer. And less. | Miller Lite | |
| Tastes great, less filling. | Miller Lite | |
| Wake up and drive. | Mitsubishi Motors | |
| One client at a time. | MorganStanley | |
| When it rains, it pours. | Morton Salt | |
| Medicine with muscle. | Motrin | |
| Do the Dew. | Mountain Dew | |
| Beef. It’s what’s for dinner. | National Cattlemen’s Beef Association | |
| Take a bite out of crime. | National Crime Prevention Council | |
| Pork. The other white meat. | National Pork Board | |
| You could learn a lot from a dummy. Buckle up! | National Highway Traffic Safety Administration | |
| Must see TV. | NBC | |
| Break out of the ordinary. | Nestles Butterfinger | |
| I love New York. | New York State Division of Tourism | |
| All the news that’s fit to print. | The New York Times | |
| Just do it. | Nike | |
| At the heart of the image. | Nikon | |
| Only fit for a king. Nine Lives. | Nine Lives Cat Food | |
| Enjoy the ride. | Nissan | |
| Connecting people. | Nokia | |
| Take it all off. | Noxzema | |
| The nighttime sniffling sneezing coughing aching stuffy head fever so you can rest medicine. | NyQuil | |
| Taking care of business. | Office Depot | |
| It’s not your father’s Oldsmobile anymore. | Oldsmobile | |
| The mark of a man. | Old Spice | |
| Changes everything. | OneTouch | |
| Software powers the Internet. | Oracle | |
| Ore-Ida! It’s all-righta! | Ore-Ida | |
| No rules. Just right. | Outback Steakhouse | |
| Grab the Southwest by the bottle. | Pace Picante Sauce | |
| Catch our smile. | Pacific Southwest Airlines | |
| Ask the man who owns one. | Packard | |
| Slightly ahead of its time. | Panasonic | |
| The flavor says butter. | Parkay Margarine | |
| This is your brain. This is your brain on drugs. | Partnership for a Drug-Free America | |
| We will sell no wine before its time. | Paul Masson | |
| Pepperidge Farm remembers. | Pepperidge Farm | |
| Come alive! You’re in the Pepsi generation. | Pepsi | |
| The taste of a new generation. | Pepsi | |
| For those who think young. | Pepsi | |
| Pepsi-Cola hits the spot. | Pepsi | |
| It takes a tough man to make a tender chicken. | Perdue Chicken | |
| Where the pets go. | Petco | |
| The best kept automotive secret in America. | Peugeot | |
| Talk. They’ll listen. | Philip Morris | |
| Famously fresh. | Planter’s Peanuts | |
| Lifts and separates. | Playtex Cross-Your-Heart Bra | |
| The fun develops instantly. | Polaroid | |
| Get a piece of the rock. | Prudential | |
| Something to smile about. | Quaker Oatmeal | |
| M’m, m’m, m’m, m’m, m’m...toasty! | Quiznos | |
| Spirit of service. | Qwest | |
| Ride the light. | Qwest | |
| You’ve got questions, we’ve got answers. | Radio Shack | |
| RAID kills bugs dead. | RAID | |
| I liked it so much I bought the company. | Remington | |
| How well do you share? | Ricoh | |
| How do you spell relief? R-O-L-A-I-D-S. | Rolaids | |
| Get out there. | Royal Caribbean Cruise Lines | |
| Ingredients for life. | Safeway | |
| Experience success. | Salesforce.com | |
| Sanka?everything you love about coffee. | Sanka | |
| The beer that made Milwaukee famous. | Schlitz | |
| Funny name. Serious sandwich. | Schlotzky’s Deli | |
| Schhh! You know who? | Schweppes | |
| We turn on ideas. | Seagate | |
| Strong enough for a man, but made for a woman. | Secret Deodorant | |
| The uncola. | 7-Up | |
| It’s Shake and Bake, and I helped. | Shake and Bake | |
| For the person who has everything, we have everything else. | The Sharper Image | |
| Cover the earth. | Sherwin Williams | |
| Always there in a pinch. | Skoal | |
| We make the money the old-fashioned way?we earn it. | Smith Barney | |
| With a name like Smucker’s, it has to be good. | Smucker’s | |
| Made from the best stuff on Earth. | Snapple | |
| You are now free to move about the country. | Southwest Airlines | |
| Now, that’s better. | SPRINT PCS | |
| Obey your thirst. | Sprite | |
| That was easy. | Staples | |
| Sorry, Charlie. Starkist wants tuna that tastes good, not tuna with good taste. | Starkist Tuna | |
| Eat fresh. | Subway | |
| The network is the computer. | Sun Microsystems | |
| Better snacking. | Sunkist | |
| If it’s not SuperSoil, it’s just plain old dirt. | SuperSoil | |
| There’s no equal. | Sweet ‘N Low | |
| Think outside the bun. | Taco Bell | |
| Head for the border. | Taco Bell | |
| You quiero Taco Bell. | Taco Bell | |
| Expect more. Pay less. | Target | |
| I’d rather fight than switch. | Tareyton Cigarettes | |
| If it’s gotta be clean, it’s gotta be Tide. | Tide | |
| Takes a licking and keeps on ticking. | Timex | |
| Choose freedom. | Toshiba | |
| Invest with confidence. | T. Rowe Price | |
| Get the feeling. | Toyota | |
| Silly rabbit, trix are for kids. | Trix Cereal | |
| A vital part of your world. | Tyco | |
| It’s hospital recommended. | Tylenol | |
| Imagine it. Done. | Unisys | |
| Time to fly. | United Airlines | |
| The mind is a terrible thing to waste. | United Negro College Fund | |
| The spirit of ’76. | Unocal | |
| What can Brown do for you? | UPS | |
| Some of our best men are women. | U.S. Army | |
| Friends don’t let friends drive drunk. | U.S. Dept. of Transportation | |
| Only you can prevent forest fires. | U.S. Forest Service | |
| Give a hoot, don’t pollute. | U.S. Forest Service | |
| The few, the proud, the Marines. | U.S. Marines | |
| We’re looking for a few good men. | U.S. Marines | |
| It’s not a job. It’s an adventure. | U.S. Navy | |
| The toughest job you’ll ever love. | U.S. Peace Corps | |
| I coulda had a V-8! | V-8 | |
| We never stop working for you. | Verizon Wireless | |
| Can you hear me now?...Good! | Verizon Wireless | |
| His master’s voice. | Victor Talking Machine Co. | |
| You’ve come a long way, baby. | Virginia Slims Cigarettes | |
| Virginia is for lovers. | The Virginia Tourism Commission | |
| It’s everywhere you want to be. | VISA | |
| Visine gets the red out. | Visine | |
| Think small. | Volkswagen | |
| Drivers wanted. | Volkswagen | |
| Fahrvergnugen | Volkswagen | |
| For life. | Volvo | |
| Always low prices. Always. | Wal-Mart | |
| The next stage. | Wells Fargo | |
| Where’s the beef? | Wendy’s | |
| Western Airlines the only way to fly. | Western Airlines | |
| The breakfast of champions. | Wheaties | |
| Ring around the collar. | Wisk Laundry Detergent | |
| For a living planet. | World Wildlife Fund | |
| We’re moving beyond documents. | Xerox | |
| Believe. | Yahoo! Personals | |
| Let your fingers do the walking. | Yellow Pages | |
| Where technology means business. | ZDNet | |
| The quality goes in before the name goes on. | Zenith |
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